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Melbourne based jeweller Linden Cook launched her label in 2013 with her eldest daughter and now business partner Georgie Amad. With the encouragement of her family and completion of her studies, Linden decided that she wanted to share her pieces with other like-minded individuals and began working towards a range of jewellery that reflected her personality. With the desire to turn talent into a successful brand, the dynamic mother-daughter duo was created. Georgie Amad, Linden’s eldest daughter and now business partner, brought her marketing background and creative eye into the venture. Taking her mother’s talent and what began as a simple idea, Georgie helped turn into the thriving and ever growing brand that we see today. Simplicity and individuality are key components of Linden's pieces, often adopting organic forms, lines and shapes. Each piece is crafted by hand in Linden’s Melbourne studio maintaining complete control through each step; from conception of a design to the final completion of a range. Evoke captures character and style in such a way that excites jewellery lovers everywhere with something new, fresh and completely individual. No two pieces are ever the same


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